Great video Rob! What a great summary and synopsis of how the management of product information and experiences is evolving!
very informative! Thanks a lot..
Good video. I don't agree that PIM is generally owned by IT, my experience is that every IT owned PIM drives into the sand. Business should/must be the owners because they own the information.
Several PIMs have evolved from catalog management, software geared up for the kind of PXM experience you have described. MDM evolved PIMs often do struggle with the geographical or market specific approach, so I'm interested in how your predictions pan out.